Marketing Management

  

Are you a team-player? Have you got entrepreneurial talent? Are you interested in applying your analytical skills in business?

  

Do you have personal impact and want to work in exports, marketing, purchasing or sales under such titles as export assistant, marketing assistant, purchaser or logistics assistant?

 

Perhaps you are dreaming about starting your own advertising agency?

 

If so, you will be well-prepared for handling such tasks with a Marketing Management degree from UCN - University College of Northern Denmark.

  

About the programme

The AP degree in Marketing Management is a 2-year broadly based business career platform taking place in an international setting at UCN - University College of Northern Denmark.

 

Our programme provides you with the newest tools necessary when studying areas of marketing specific to the marketing function within organizations (e.g. Sales Management), as well as the study of contemporary techniques in marketing.

 

Students can also take a SPACE EuroBusiness Diploma along the way to enhance their career opportunities.

 

You will learn to work on: 

Contracts	Market analysis
Strategic analysis of the company and its surroundings	Sales and negotiation techniques
Micro economics	Marketing strategies
Macro economics	Project management
Experience economy

 

Career opportunities

Marketing managers are in great demand because they know how to work systematically and are goal-oriented on a company’s marketing strategies and they are highly skilled when it comes to analysing, planning and organising.

 

After completing the Marketing Management programme you can either choose your newly obtained AP degree to pursue an immediate business career or you may decide to continue your studies at business schools or universities in Denmark and abroad.

Career opportunities include:

Marketing Coordinator	Advertising Consultant
Sales supporter	Export Sales Represetative
Trainee	Project Coordinator or
PR Worker	Purchasing Assistant

 

Further education

After graduating you can continue your studies at UCN - University College of Northern Denmark. You can opt for a professional bachelor programme in:

• International Sales & Marketing  
• International Hospitality Management 
• Sport Management